When Christmas time rolls around, the big box stores have it figured out. To them, Christmas started in October, so when December hits, they are pros at the gift game. It is great to find a cute gift at Target for anyone at a good price. They have really stepped up their home decor and clothing areas lately by bringing in brand name designers and with the Threshold collection. (This is not a sponsored post, I just love Target). Most Christmases, the guys on my list tend to get something from Best Buy. Ikea has great little useful items that look modern but won't break the bank.
I said in an earlier gift guide post that I was committing to supporting local and small this year for Christmas...which is a little harder to do when you are looking at a big box store for the gift someone asked for. Really, does anyone tell you they would love a handmade leather wallet that supports African artisans? That would be awesome, but most people go for things like a Go Pro, which just supports Go Pro. I realize it is hard to 100% support artisans or small businesses for those on your list who want specific things. However, you can still support your local community by putting the money into your economy. Sales may not entirely matter overall to Ann Taylor whether I buy online or in one of the Nashville locations but if me walking in the store and buying a gift there helps to keep that Nashville location here, giving jobs to those who need it, then that is what I will do.
-Laurie & Alison