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Tuesday, September 6, 2011

Workin' for Livin'

Hi, my name is Whitney and I'm a workaholic. (hiiiiii, Whitney)

The good news about this is that I truly love what I do, so it's much less of a "job" for me than some people. I work in artist management (as in the singers and songwriters of the world, not painters, as many people outside of Nashville assume) and that basically means that the people in our very small office help each of our artists decide how to handle their professional (and to some degree, personal) lives. We're involved in nearly every aspect of their lives from their daily schedules to business partners to the musical side to name it.

One of my favorite things about what I do is that there are moments throughout the days that curb the need for outside interests, like style, photography and, of course, the music. I decided today to show you guys that part of my job and the different programs I use to keep me inspired, and maybe you can used them too!

As our artists get ready for special events, such as awards shows, video or photo shoots, we carefully explore the general style intended for the event and how that works for each personality. We work with one stylist in particular in Nashville for the majority of these events and I love how she brings in so many pieces (especially jewelry that I love to try on and play with!) and so perfectly layers them in unique ways. Amber has such great taste anyway, and I've always told her she's the most stylish stylist I've ever met (one would think they'd all be...but alas, some look like they crawled out of bed minutes before). She has a fun blog that you can check out here, and some of my favorite work of hers has been with Edens Edge for their video "Amen" that has a Steel Magnolias vibe to it.

One of the most rewarding things about my job is watching a baby act slowly become more and more well known and see crowds begin to sing along to their songs. It's really an indescribable feeling and when I go on the road with each of our acts, I try to capture those moments. I look at other artists' photos from live shows to try and mimic the styles and compositions of the shots, but getting quality photos at live shows has proven to be difficult, especially when two of our acts are duos/groups, making it trickier to get all of them at the same time. I have found Pinterest to be helpful and inspirational in the ideas of photos, and some tricks have proven to be useful so far, but I'm really excited about the potential to take some photography classes here in town so I can get better photos rather than get a "lucky" one of about 400 per show! Until then, Pinterest just has to do!

Love this one for the composition of the photo...

Love this one for the lighting...

And love this one for the crowd shot!

Source: via Whitney on Pinterest

Finally, of course the love of music is what got me here in the first place. I used to love listening to new music and new artists, but my budget is fairly limited so the ability to really immerse myself into the new music was limited as well. I would occasionally listen to Pandora while at work, but it didn't introduce me to new music very often. The United States recently got a new program that is essentially a hybrid of iTunes, Pandora and Facebook called Spotify and I. Am. Addicted. I listen to it all day, every day and am listening to so many new albums than I would have any other time. I'll hear a new artist on the radio and look them up on Spotify or check out what other friends are listening to. Listening to any music, but particularly new music keeps my mind focused on why I was drawn to this crazy business from a really young age.

I consider it a true blessing to truly enjoy what I get to call my job on a daily basis, but clearly it is still a job at the end of the day. However, I have definitely found that with a few different creative outlets to keep me going, as well as a few great friends like our very own Miss Fanciful Ink herself to keep me balanced, it makes me not only love my job again, but also do a better job at it.

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